FIFA has concluded an agreement with Sportradar Integrity Services that will provide world football’s governing body with a full suite of monitoring, education and intelligence services to further strengthen the integrity of football around the globe.
The world football governing body said that under the terms of the new agreement, Sportradar will use its award-winning Fraud Detection System to identify and analyse any suspicious betting behaviour around the world.
Sportradar, the global leader in match manipulation and prevention, will take particular interest in a number of international and domestic competitions around the world.
FIFA will work closely with the six continental confederations (CONCACAF, CONMEBOL, CAF, UEFA, the AFC and the OFC) that comprise FIFA’s member associations to ensure that any findings are provided to the appropriate organisations.
“The monitoring activities will cover various FIFA tournaments, including the FIFA World Cup and its qualifiers, the FIFA Confederations Cup, the Olympic Football Tournaments and all of its youth competitions, as well as a wide range of national leagues and all confederation-run competitions,” said the global football governors.
Sportradar will also deliver a full range of fraud prevention services and provide a programme of educational workshops and e-learning solutions.
FIFA President Gianni Infantino said: “Preserving the integrity of the game is paramount to FIFA.”
”Given that match manipulation is still a serious concern for everyone who loves the game, FIFA will work with Sportradar,” he added.
In Kenya, the new development means FIFA will monitor mushrooming betting firms, led by bigwigs, SportPesa – sponsors of the Kenya Premier League, a number teams featuring in the league and English Premier League side, Hull City.
Kenyan legislators have been calling for strengthening of laws governing betting, citing fears that the gambling firms could use their huge profits in money laundering and match-fixing.
SportPesa have since spread their wings beyond football, sponsoring the National Boxing League and Kenya Sevens rugby team.